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Vinay Singh Mediratta, Be More Gurukul
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Free tool · The CRAFTED Prompt Builder

Stop typing.
Start briefing.

Seven letters that turn a vague request into a clear brief, so ChatGPT, Claude, Gemini or any AI you use gives you work you can actually publish.

Build your first prompt See the seven letters

Vinay Singh Mediratta · ICF Certified Coach · Founder, Be More Gurukul

Watch First

Watch this first.

A quick walkthrough to help you stop typing random prompts and start briefing AI properly.

The Framework

Seven letters. One complete brief.

Tap any letter for what it means, a real example, and the mistake most people make. You won't need all seven every time, but when output disappoints, this is your debugging checklist.

Try It Now

The live prompt builder.

Fill in any letters that apply. Your brief assembles itself and scores as you go. Start blank, or load a preset for your task.

By task:
By business:
Saved automatically on this device. Switch examples freely, your version is kept.

Your CRAFTED prompt

Updates live as you type

Waiting for your first letter…

Start filling the fields - your brief builds here…
See The Difference

Same task. Two briefs.

WHAT MOST PEOPLE TYPE “Write a LinkedIn post about AI for my business.”

→ Generic. Sounds like everyone. Unusable.

A CRAFTED BRIEF “I coach non-technical founders aged 30–55 in Indian Tier-1/2 citiesC. Act as a direct-response copywriter with 15 years in Indian D2CR. Write a LinkedIn post on why fear of AI is costing them clientsA. 120 words, hook in the first line, end with one questionF. Warm but direct, like texting a smart friendT. Match the voice of these two posts: [paste]E. No jargon, no exclamation marks, don't invent statisticsD.”

→ Specific. Sounds like you. Publishable.

Same AI. Same thirty seconds of effort. The only thing that changed was the brief.

Keep These Handy

The 13 power phrases.

The follow-ups and openers that separate pros from typists. Tap any phrase to copy it.

Why 13? Because at Be More Gurukul, 13 is how we roll.

Self-Check

The five prompting sins.

Be honest. Tick the ones you commit. No one is watching.

Steal These

Six copy-ready templates.

Replace the [blanks] with your details. Save the ones you use - that's the start of your prompt library.

Content

Social post

I run [your business] for [your audience]. Act as a copywriter who specialises in [platform]. Write a post on [topic] - [length], hook in the first line, end with one question. Match the voice of these examples: [paste 2 posts]. No jargon, no clichés.

Communication

Client email

Context: [who the client is + situation]. Act as a client-relationship expert. Draft an email that [goal: update / follow up / handle delay]. Under 150 words, warm but professional, clear next step at the end. Don't over-apologise, don't sound corporate.

Decision-making

Toughest-critic review

Act as my toughest critic - a sceptical [investor / customer / expert]. Here is my [plan / offer / pitch]: [paste]. Find every weakness, blind spot and unanswered question before the real world does. Be brutal but specific. Numbered list, worst problem first.

Clarity

Reverse prompt

I need help with [task]. Before you write anything, ask me the 5 most important questions you need answered to do this brilliantly. Ask them one at a time and wait for my reply.

Analysis

Data → insights

Here is anonymised data about [what it covers - no names or identifiers]: [paste summary]. Act as a business analyst for [your industry]. Find the 3 most commercially important patterns, explain each in plain language, and suggest one action per pattern. Don't invent numbers that aren't in the data.

Repurposing

Long → short content

Here is my long-form piece: [paste / link transcript]. Act as a short-form content strategist. Extract [number] standalone short posts - each with its own hook, one idea only, under [length]. Keep my exact voice. Don't summarise; find the sharpest moments.

Quick Answers

A few honest answers.

Do I need all 7 letters in every prompt?
No. Quick tasks may need only two or three. Use all seven for high-stakes work - and use the framework as a debugging checklist whenever output disappoints: find the letter you skipped.
Does CRAFTED work with ChatGPT, Claude AND Gemini?
Yes - it's tool-agnostic. CRAFTED improves the brief, not the tool. Better briefs get better output from every AI, including whichever model launches next month.
Why are Don'ts (constraints) so important?
Constraints often improve output more than instructions. Banning jargon, clichés and invented statistics removes the most common AI failure modes before they happen - instead of you editing them out every single time.
Is it safe to put my business details in the Context?
Describe your business - don't paste your private payload. Context like "I coach founders aged 30–55" is safe. Customer lists, contracts and financials are not. Give AI the pattern, not the private data.
What's the single biggest upgrade if I only change one thing?
Examples (the E). Paste 2–3 of your best past pieces and say "match this voice." One example beats ten adjectives - it's the jump from 6/10 output to 9/10 output.
Are the details I type saved if I switch examples?
Yes. The builder saves your entries automatically on your device. If you load an example to peek at it, your own version is kept - a "Restore my version" button brings it straight back. Nothing is sent to a server, and "Clear all" wipes it whenever you want a clean slate.
What is the Second Innings Launch Room?
A free 90-minute live session with Vinay, every Wednesday at 11:30 AM IST. See the whole five-step path (Clarity, AI, Launch, Systems, Ecosystems) and choose your next step. CRAFTED belongs to the AI step. Reserve a seat.
What is the Founder Leverage Scorecard?
Free, about eight minutes. Thirty questions show where your business is leaking across five dimensions, and which one to work on first. Take the Scorecard.
Your next step

A better brief is step one. Clarity comes first.

CRAFTED helps AI understand what you want. It works best when you already know who you help and what you are building. Pehle clarity. Phir AI.

Free · Live every WednesdayThe Second Innings Launch RoomSee the whole five-step path and find your next step. Free · About 8 minutesThe Founder Leverage ScorecardSee where your business is leaking, and what to work on first.