Stop the scroll.
A great post with a weak first line is an unopened letter. Score any hook against the six things that stop a scroll, and generate ten in your voice in seconds.
"Scrolled past, or stopped?"
What the scorer checks for.
Every hook you type is measured against these six, live.
Halt the scroll
A pattern interrupt: a command, a bold claim, a hard number. Blend in and you are gone.
Open a loop
Promise something they can only get by reading on. An itch the brain has to scratch.
One reader
Write to one specific person, not a crowd. Use you.
Keep it short
One tight line. Every extra word is a chance to scroll away.
Earn it
A concrete number, a named stake, real tension. Specifics beat adjectives.
Don't bait
Promise only what the post delivers. Clickbait wins the click and burns the trust.
The hook scorer
Type or paste a hook. It scores live. When you have a set of strong ones, save them.
Type a hook and it scores here…
The hook earns the scroll. The system earns the business.
Put your best hooks on your Authority Drip calendar, and multiply each strong idea with the Echo engine.
Open the Authority Drip →